The Tokyowheel Ambassador program is live today, in public beta. I’m going to explain to you what this is, why we’re doing it, and how you can start, right now, for free. I also want to ask you to help us make the program better by giving your feedback in comments and on the forum.
What is it?
The Ambassador program is a way for us to reward community members for promoting Tokyowheel, and helping us grow. Ambassadors will be able to earn store credit that can be used when purchasing wheels from us. There will be 2 different ways to earn credit - referrals and bounties.
A referral takes place when an Ambassador shares their personalized link to the Tokyowheel website, and the person they shared it with eventually buys wheels. The Ambassador's account will be credited automatically.
A bounty is a task that an Ambassador completes. For example, helping to translate our website, submitting proof of winning a race etc.
Why are we doing this?
We spend a lot of time talking with our customers. There have been days where I've personally answered 375 emails from community members offering suggestions, encouragement, and positive feedback.
A lot of them ask how they can help promote Tokyowheel - about becoming a sponsored cyclist, a semi-pro dealer, a local sales rep, or doing online promotion. Many customers also ask if they can get something when their friends purchase from us on their recommendation. We love these ideas, and the Ambassador program will enable people in every one of these situations moving forward.
The program launches today, and with your support, we'd love to grow it into a core part of our business. It's our quiet hope that down the line it becomes an entirely new type of relationship between a company and a community.
What do you get if you want to take part?
You get your own personal share link and page on the Tokyowheel Website. As the program matures, your Ambassador page will become your own personal storefront. Check out mine here http://www.tokyowheel.com/sites/jamesferrer You’ll get exactly the same thing.
When someone clicks your share link, they are tagged as being referred by you, and when they buy wheels, you'll receive a store credit commission. They will also see a notice on the top of each page letting them know that any purchase they make goes to support you as an Ambassador.
You'll also get a dashboard and the ability to track your performance. We hope to flesh this area out with more content down the line.
In the near future, you will get access to Ambassador-only products that will not be available for general sale. These products will only be available for purchase with Ambassador store credit.
Last but not least - you get to be part of a global community of like-minded cyclists, that all want to improve their riding, their health, and their lifestyle together. Awesome!
How do you start?
Check out this quick tutorial showing you how to signup and what your Ambassador dashboard looks like.
In this next tutorial, I am going to show you how to customize your Ambassador profile and landing page.
Make sure to post any requests, ideas for improvement or negative feedback to the Ambassador Forum here. We need your help to make this program grow!